1. Privacy Policy
This policy (Privacy Policy) explains how Charles Bruce Pty Ltd trading as MCM House (ABN 83 167
988 187) and its related bodies corporate (MCM House or Company) seek to protect the personal
information of individuals (you) in accordance with the Privacy Act 1988 (Cth) (Act).
Please read this Privacy Policy carefully in order to understand how your personal information is
collected, held, used, or otherwise processed by us. The Company reserves the right to make changes
or updates to this Privacy Policy from time to time.
2. How MCM House Collects Personal Information
MCM House may collect personal information in three main ways:
(a) (b) (c) Directly from you, when you interact with MCM House’s services or platforms, including by:
(i) registering an account with MCM House, either online or in store;
(ii) visiting an MCM House retail store or counter;
(iii) purchasing products through our website;
(iv) undertaking a live consultation;
(v) entering into a sweepstakes or competition conducted by MCM House; and
(vi) submitting a review about MCM House products;
Passively from you, when you interact with MCM House’s services or platforms; and/or
From third parties in certain circumstances, such as by accessing our website, branded pages
and applications through third party platforms.
The specifics of personal information collected in each situation is discussed further below.
3. When MCM House Collects Personal Information and what we Collect
3.1 Personal Information Collected Directly
When you engage with the MCM House services and/or platforms, we may collect the following types
of personal information:
(a) Basic user and account information, including your name, mailing address, email address,
telephone number, age and birth date;
(b) Enquiry information;
(c) Details of products and/or services you have purchased from us; and
(d) Any information relating to you that you provide to us.
3.2 Personal Information Collected Passively
When you engage with the MCM House services and/or platforms, we may collect the following types
of personal information:
(a) Content that is posted and submitted to the MCM House platforms or on our social media
accounts; and
(b) Browser, system and device information regarding devices you use to access MCM House
platforms, including locational information, web data tracking information, device information
and system usage information.
3.3 Personal Information Collected from Third Parties
In certain circumstances, we may collect personal information about you from third parties. The types
of personal information collected include:
(a) Publicly available basic contact and biographical information;
(b) Information that is made available to MCM House by a third party service or platform, if you
access MCM House platforms through such services or platforms; and
(c) Third party account information made available to us if you link your MCM House platform
account or usage to third party services or platforms.
4. Why MCM House Collects your Personal Information
MCM House collects personal information about you so that it can perform its business activities and
functions. The main ways we use personal information to achieve these objectives are:
(a) (b) (c) Communication: We may use basic contact, enquiry and feedback in order to communicate
with you about enquiries or feedback, interest in the MCM House platforms or services and to
provide information.
Administration and delivery of services and MCM House platforms: MCM House will use
basic contact information and other organisational information to engage with you in providing
the services and MCM House platforms. MCM House will also use these types of information
for administrative purposes.
Ensuring user safety: MCM House may use any type of information collected to prevent and
address risks to all individuals. For example, MCM House may use information to investigate
suspicious or threatening activity.
(d) (e) Research and development: MCM House may use personal information to develop, test and
improve the MCM House platforms and services.
Marketing: Subject to law, MCM House may use basic contact, enquiry and organisational
information to provide you with relevant marketing materials and information about MCM
House’s products and services that we consider may be of interest to you. You can opt out of
receiving marketing communications by using the opt-out functionality provided in each
marketing communication or by contacting us using the contact details below.
5. MCM House’s Disclosure of Personal Information
Generally, MCM House does not disclose personal information to any third parties except:
(a) (b) (c) (d) Law enforcement agencies, or another party that has a legitimate legal right to access the
information;
Other third parties with whom MCM House has a commercial relationship, for business,
marketing and related purposes;
In the event that an entity acquires ownership or operation of MCM House or the MCM House
platforms; and/or
To protect the safety of individuals, and the security our platforms.
Generally, MCM House will not disclose your personal information to entities located outside of
Australia.
6. MCM House’s Treatment and Storage of Personal Information
6.1 MCM House’s General Approach
MCM House takes reasonable steps to ensure your personal information is protected from misuse and
loss and from unauthorised access, modification or disclosure.
MCM House will take reasonable steps to destroy or de-identify the personal information it holds once
the personal information is no longer needed for any purpose for it may be used or disclosed.
6.2 De-identification
Where possible, MCM House will aim to collect, store and use anonymised information as a first
preference, and if not, then pseudonymised information. In your dealings with us, you also have the
option of not identifying yourself or using a pseudonym. However, sometimes it will be impractical for
your information to be de-identified or treated in this way, and in this case, MCM House will continue to
use and hold the information in a personally identifiable state. For example, if MCM House needs to
reply to an individual’s enquiry we will have to use the contact information provided.
6.3 Security
We will use all reasonable endeavours to keep the personal information we collect, hold and use in a
secure environment. To this end we have implemented technical, organisational and physical security
measures that are designed to protect personal information.
As the MCM House website is linked to the internet, and the internet is inherently insecure, MCM House
cannot provide any assurance regarding the security of transmission of information you communicate
to us online. MCM House also cannot guarantee that the information you supply will not be intercepted
while being transmitted over the internet. Accordingly, any personal information or other information
which you transmit to us online is transmitted at your own risk.
6.4 Data Breaches
In the circumstances where MCM House suffers a data breach that contains personal information, we
will take all necessary steps to comply with the Notifiable Data Breach Scheme outlined under the Act.
If you believe that your privacy has been breached, please contact us using the contact information
below and provide details of the incident so that we can investigate it.
7. MCM House’s Retention of Personal Information
MCM House retains personal information until it is no longer needed to provide or develop the MCM
House platforms.
However, MCM House will retain personal information in circumstances where we have legal and
regulatory obligations to do so.
8. Managing your Personal Information
8.1 Accessing and Ensuring the Accuracy of Personal Information
MCM House takes reasonable steps to ensure that the personal information we collect and hold is
accurate, up to date and complete. You have a right to access and request the correction of any of the
personal information we hold about you at any time by contacting us at the details set out below. MCM
House may charge you a fee to cover our administrative and other reasonable costs in providing the
information to you. However, MCM House will not charge for simply making the request or correcting
your personal information. There may be circumstances in which MCM House cannot provide you with
access to information. We will advise you of these reasons if this is the case.
8.2 Contacting MCM House
If you have any questions about this Privacy Policy, any concerns or a complaint regarding the treatment
of your privacy or a possible breach of your privacy, please contact the Privacy Officer using the details
set out below. The Privacy Officer will contact you within a reasonable time after receipt of your complaint
to discuss your concerns and outline options regarding how they may be resolved.
If you are not satisfied with the determination you can contact us to discuss your concerns or complain
to the Australian Information Commissioner via www.oaic.gov.au.
Charles Bruce Pty Ltd trading as MCM House
10 Oxford Street, Paddington NSW 2021
Tel: 1300 997 975
Email: customercare@mcmhouse.com
This Privacy Policy was last updated on 17 July 2025.